July 13, 2022
Deliverable - Branding, Website, Video & Graphic Design
Webflow/ Illustrator/ After Effects/ Google Slides

Project Overview

Friendly is an eCommerce package protection service that protects merchants from lost, stolen, or damaged packages. I was tasked with the branding of the Friendly branding.

  • Logo design
  • Color palette
  • Website design
  • Motion Design explainer video
  • Sales deck graphic design


When designing the logo and branding, I researched options that explored packaging and "friendliness". After multiple revisions, the logo and colors were determined.

Friendly logo design

With the branding and logo created, I designed the Friendly website using Webflow.

Friendly website

In order to empower the Friendly sales team, they needed a deck that explained the needs, services, and features of the Friendly software.